BP needed some bespoke die-cut, laminated folders, 10 different full colour inserts, and a complicated die-cut, custom fold mailer. Nothing particularly challenging in that, you might think.
However, when artwork is signed off at 15:30 on a Monday afternoon, and the whole job needs to be completed, hand-finished, collated, sorted and delivered for a conference in Glasgow at 9am on Wednesday, that's when it gets interesting.
Blue Sky like nothing more than a challenge, though, and BP liked nothing more than the end result. Job done.
Posters, direct mail, wobblers, cardboard engineered display units, leaflets and more
View full story >Highly complicated cardboard engineering project undertaken with the usual, consummate ease.
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19 days ago · reply · retweet · favourite
Consumers are more attached to printed media http://t.co/zKlPN8lY - it's getting us all emotional...
37 days ago · reply · retweet · favourite